Change: ‘Summer Clutter All Year Round’ Campaign

Brief:

Devise an appropriate campaign message and content and explore how these might be communicated via a variety of different media and methods.

Aim:

The aim is to reduce the amount of waste that causes beach and marine pollution and to protect biodiversity from human influence in the summer of 2022.

 

Campaign Message:

Your summer lasts only one season, but the clutter you leave will stay on holiday for much longer. Beach pollution is a serious topic that only expands during the summer when holidaymakers take over beaches. My campaign intends to educate them and introduce them to the ways in which they can help reduce the damage while enjoying their time.

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KROST: Spring/Summer 2023 Collection

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Taking Care: We Are Seediq